Budget Rent-A-Car System Pty Ltd v Kay Rent-A-Car Pty Ltd

Case [1985] FCA 212


.

CATCHWORDS

Trade Practices - misleading and deceptive conduct

- whether

advertising brochures amount o contravention of the Act.

Trade Fractices Act 1974

s.52

BUDGET RENT-A-CAR SYSTEM PTY. LTD.

and

KAY RENT-A-CAR PTY. LTD.

V. No. G 81 of 1985

Northrop J.

Melbourne

24 May 1985

* Not considered approprlate for further distribution.

IN THE FEDERAL COURT OF AUSTRALIA

) )

VICTORIA

DISTRICT

REGISTRY

)

V.

No.

G 81 of 1985

)

DIVISION

GENERAL

1

I ,

I

BETKEEN:

!

I

BUDGET RENT-A-CAR SYSTEM

PTY.

LTD.

Applicant

and

KAY RENT-A-CAR

PTY.

LTD.

Respondent

I

COURT:

NORTHROF J.

m: 24 MAY 1985

PLACE

: MELBOURNE

MINUTE OF ORDER OF THE COURT

THE COURT ORDERS THAT the application be dismissed with costs.

(Settlement and entry

of Orders is dealt with by 0.36 of the

Federal Court Rules.)

IN THE FEDERAL COURT OF AUSTRALIA

)

1

VICTORIA DISTRICT REGISTRY

)

V. No. G 81 of 1985

1

GENERAL DIVISION

)

BUDGET RENT-A-CAR SYSTEM

PTY. LTD. Applicant

and

I

KAY RENT-A-CAR PTY. LTD.

Respondent

COURT:

NORTHROP J.

U:

24 MAY 1985

PLACE:

MELBOURNE

REASONS FOR

JUDGMENT

The applicant is a corporation

which,

f o r

many

years, has carried on the business of, inter alia, renting

motor vehicles Including

cars, vans and trucks under the name

"Budget". Hereinafter the applicant will be referred to as "Budget". The respondent is a corporation which, for many years, has carried on the business of, inter alia, renting

motor vehicles includlng cars,

vans and trucks under the name

"Hertz". Hereinafter the respondent will be referred to as "Hertz". Over many years, Budget and Hertz together wlth a small number of other companies, have been keen competltors

in the market

of renting motor cars.

- 2 -

In 1985, Budgct proposes to carry on under and by

reference to the name "Budget", the buslness of provldlng

chauffeur driven hire cars to the public.

With that object

in

vlew,

Budget

has applied

for

and

has obtained the

appropriate licences under Victorlan State legislation to

enable it to carry

on that business

In Melbourne. It is

carrying on that type of business In Perth. It proposes

to

carry on that type

of buslness in other capital cities.

Hertz has no licences under State legislation enabling It

to

engage In the business

of providing chauffeur driven

hire

cars to the public.

Since October 1984, Hertz has had on display from

its desks at airports,

pamphlets advising a chauffeur drive

service.

This pamphlet has been available to the public

from

those desks and

also from travel agents to whom Hertz had

supplied copies of the pamphlet.

k similar pamphlet had been

distributed in similar ways since October

1983,

but

had

become out of

print.

On the

front of the current pamphlet

there is depicted

a Mercedes motor car

wlth a New South Haales

hire car

number plate

wlth a

unlformed chauffeur standing

alongside

the front passenger

door.

The chauffeur

is

standlng beneath a Hertz identlfication sign. At the top of

the front page

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Details
AGLC
Budget Rent-A-Car System Pty Ltd v Kay Rent-A-Car Pty Ltd [1985] FCA 212
Case
[1985] FCA 212
Decision Date

CaseChat Overview and Summary

The case of Budget Rent-A-Car System Pty Ltd v Kay Rent-A-Car Pty Ltd involved a dispute between Budget, a car rental company operating under the name "Budget", and Hertz, a competitor car rental company operating under the name "Hertz". Budget alleged that Hertz had engaged in misleading or deceptive conduct in breach of section 52 of the Trade Practices Act 1974 by distributing advertising brochures that implied Hertz provided a chauffeur driven hire car service, when in fact Hertz did not provide such a service directly. Budget sought an interlocutory injunction to restrain Hertz from distributing the brochures and advertising the service. The legal issues before the court were whether the advertising brochures amounted to misleading or deceptive conduct under section 52 of the Trade Practices Act. The court found that the brochures did not imply that Hertz owned the cars, employed the chauffeurs, or had the necessary state licences to provide the service directly. Instead, the brochures merely advertised that Hertz provided a booking facility for the service, which was actually provided by a third party. The court held that Budget had not proven that the brochures were misleading or deceptive, and dismissed the application with costs.

Orders

Orders of the court

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Background

Background to the litigation

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Evidence

Evidence Before The Court

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Decision

Reasons for decision

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Ratio Decidendi

Legal Principle Established

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